Taking Care, the Érde Way
Gentle Denim Care by Érde
We love denim for its durability, comfort, and timeless charm. To keep your piece looking its best, machine wash at 30°C on a gentle cycle with low spin. Lay flat to dry naturally, and if needed, iron on the lowest heat setting.
Wrap It in Love: Cotton Care
Cotton is soft, breathable, and gentle on your little one’s skin — just how we like it! To keep it cozy for longer, wash at 30°C on a delicate cycle with low spin. Let it dry flat in the shade, and use a low-heat iron if needed to smooth out any wrinkles.
From the Erde, For the Little Ones
🔖 100% Natural Fabrics
Only cotton. Breathable, gentle on delicate skin, and kind to the planet they’ll grow up in.
🧵 Handcrafted in India
Each piece is made slowly and lovingly by skilled artisans — preserving tradition, embracing care.
📦 Small Batches, Big Heart
We produce in small runs to reduce waste and honour the craft — for people and planet alike.
🌿 Plant-Based Packaging
Wrapped with thought — every order comes in compostable, earth-friendly, plant-based packaging.
🤍 Mama-Founded, Mama-Backed
érde began with a mother’s promise — and remains grounded in empathy, honesty, and love.
🔄 Made to Last, Meant to Share
Durable, timeless designs that grow with your child — and are meant to be handed down with love.
